At BSG Care Homes Research Blog, we are committed to protecting the privacy of our visitors. This privacy policy outlines how we collect, use, and safeguard personal data obtained through our email subscription service and website analytics. By using our blog and subscribing to our email notifications, you consent to the practices described in this policy.

1. Data Collection

1.1 Email Subscriptions: When you subscribe to our email notifications for blog post alerts or updates, we collect your email address. We obtain this information with your consent through an opt-in process.

1.2 Website Analytics: We use MonsterInsights, a website analytics tool, to collect non-personal data about visitor interactions and behavior on our blog. This data helps us analyze website traffic and improve our content. No personally identifiable information is collected through these analytics.

2. Use of Data

2.1 Email Subscriptions: We use the email addresses provided by subscribers solely for the purpose of sending blog post alerts or updates. Your email address will not be used for any other purposes without your explicit consent.

2.2 Website Analytics: The non-personal data collected through MonsterInsights helps us understand and enhance the user experience on our blog. This data is used to analyze website traffic, track visitor behavior, and improve our content and services.

3. Third-Party Services

3.1 Mailchimp: We utilize Mailchimp, a third-party email management service, to facilitate our email subscriptions and send notifications to our subscribers. By subscribing to our email notifications, you acknowledge that your email address will be shared with Mailchimp for the purpose of delivering our blog post alerts or updates.

3.2 MonsterInsights: We use MonsterInsights for website analytics. It may collect non-personal data, including IP addresses and website usage information. This data is processed and stored by MonsterInsights in accordance with their privacy policy.

4. Data Retention

We will retain your email address for as long as you remain subscribed to our email notifications or until you choose to unsubscribe. If you unsubscribe, your email address will be promptly removed from our mailing list.

5. Security Measures

We have implemented appropriate technical and organizational measures to safeguard the security and integrity of your personal data. We take reasonable precautions to protect your information from unauthorized access, loss, or disclosure.

6. Rights of Subscribers

You have the right to access, rectify, or request the erasure of your personal data held by us. You may also restrict or object to the processing of your data. To exercise these rights or if you have any privacy-related inquiries, please contact us using the information provided in Section 8 (below).

7. Updates to the Privacy Policy

We may update this privacy policy from time to time. Any revisions will be effective upon posting the updated version on our blog. We encourage you to review this policy periodically for any changes.

8. Contact Us

If you have any questions, concerns, or requests regarding this privacy policy or the processing of your personal data, please contact us at: [email protected]